The NHL is back in full swing, as players have returned to their respective cities to pick-up the play-offs.
The 2010 Winter Olympics piqued a lot of new interest in hockey, and revived interest from longtime fans.
According to TicketNews.com, all the recent excitement may not convert into a sales boost for NHL events. In an interesting article posted yesterday, McWilliams asserts. “History certainly isn’t on the side of a post-Olympics bump in ticket sales.” He uses the U.S.A.’s gold medal win in 1980 as evidence that hype doesn’t necessarily equal higher ticket sales.
The article is worth a read, but I can’t say I entirely agree with McWilliams. With support of the sport at an all-time high, I think people will want to be in the arena. Read More