Metric is a Canadian indie rock band. Originally formed in 1998 in New York City, they are currently based in Toronto, Ontario. The band consists of vocalist and keyboardist Emily Haines, guitarist James Shaw, bassist Josh Winstead and drummer Joules Scott-Key. Their first full-length album, Old World Underground, Where Are You Now?, was released in 2003 and earned a Juno Award nomination for Best Alternative Album. Their latest album, Synthetica, was released in June 2012.
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Metric received their first national exposure in August 2001 with the television commercial "Be Afraid", advertising Polaroid's I-Zone Pocket Fortune film. The music used for the ad was taken from the song "Grow Up and Blow Away", with the line 'Why does it feel so good to die today?' changed to the more benign 'Why does it feel so good to fly away?'. The film (which added "fortune cookie"-like messages to instant photos) was a flop, but the commercial drew curious music listeners to the Polaroid website to learn of the source of the electro-pop music used in the commercial.
Haines and Shaw also perform with Broken Social Scene, and Haines has been a guest on albums by Stars, KC Accidental, and Delerium.
Metric's 2005 album Live It Out has been a success in Canada, already selling twice as many copies as Old World Underground, Where Are You Now?. It has scored them three top 20 singles for "Monster Hospital", "Poster Of A Girl" and "Handshakes". The album has gone two times platinum in Canada, selling over 200,000 units.
In 2011, it was announced that Metric would be included in the soundtrack for the 2012 film Cosmopolis, with songs co-written by acclaimed composer Howard Shore.